Outreach Committee

The Outreach Committee is responsible for guiding and enhancing IRSA's marketing strategy and outreach efforts. This includes overseeing marketing initiatives, evaluating operational performance, and staying informed about trends that may impact the association. The committee ensures that IRSA's outreach efforts are effective and aligned with the organization's goals.

Primary Responsibilities:

• Evaluate Outreach Channels: Assess and manage the effectiveness of IRSA's website and social media platforms to ensure they meet outreach objectives.
• Collaborate with Committee Chairs: Work with IRSA committee chairs to ensure timely and relevant updates to outreach channels.
• Coordinate with Committee Members: Facilitate communication and collaboration among committee members to support outreach activities.
• Work with the Vice President: Partner with the IRSA Vice President to produce and update the newsletter, enhancing member engagement.
• Develop and Uphold Brand Identity: Create and maintain a cohesive IRSA brand to strengthen outreach and visibility.
• Craft Social Media Content: Develop engaging social media posts to promote IRSA's activities and initiatives.
• Implement Feedback Mechanisms: Design and deploy tools to gather feedback from members and the community.
• Provide Strategic Recommendations: Offer suggestions and recommendations to improve outreach, operations, and membership acquisition strategies.

Marketing and Technology Chair should:

• Be a professional member of NIRSA and IRSA in good standing
• Be available to attend the IRSA State Workshop or delegate accordingly to ensure no lapse of responsibilities

If you are interested in assisting the committee in this effort please use the contact form below.